Brainvoy Case Study (UI/UX)

Client

Joshua Kresge

Category

AI, SaaS

Live view

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Timelines

3 Months

SErvice we provided

User Research
UI Design
Design System

About the Project

Brainvoy is an AI-integrated tool that helps companies use data-driven approaches to strategically plan, monitor, and adjust their marketing budgets.

The platform offers Budget Intelligence & Analytics, enabling businesses to make informed decisions and optimize their marketing efforts.

We designed the web app, landing page , branding and engaging animations for the platform.

Requirement

Brainvoy was struggling with inefficient budgeting processes. They needed a solution that would automate these processes, ensuring proper allocation and strategic planning of marketing budget.

Logo

The client wanted a unique logo featuring waves and pulses to reflect the technological and innovative nature of their AI-integrated tool, conveying both the advanced tech aspects and dynamic data-driven approach of Brainvoy.

Animations

These animations were required to make the platform more intuitive and visually appealing, helping to illustrate complex data and processes in an accessible way.

MuseMind impressed us with their tech capabilities and thoughtful approach. Their design enhancements have streamlined our budgeting process and made a real difference in our operations.

Arlene McCoy

CEO, PEERSPARK

View review on clutch

Design

Process

Research

In the research phase, we comprehensively study user needs, behaviors, and pain points through methods like interviews and data analysis to inform the design process effectively.

Design

During the design phase, we create wireframes and prototypes, visually conceptualizing solutions. These serve as blueprints for the user interface's structure, layout, and functionality.

Testing

In the testing phase, we gather user feedback on prototypes, assess usability, and refine designs. This iterative process ensures the final product meets user expectations and needs.

Implementation

In the implementation phase, we focus on translating the designed user interface into a functional product, adhering to the established design guidelines and aesthetics. - implementation

Iteration

During the iteration phase, we revisit and refine the design and functionality based on feedback and insights gathered from user testing and evaluation, ensuring continuous improvement

Icons & Illustrations

We crafted custom icons, illustrations, and infographics for their dashboard, tables, and communications to make the platform more engaging and energetic.

Responsiveness

We ensured the app is fully responsive, providing a seamless experience on both tablet and desktop devices, adapting to different screen sizes for optimal usability and performance.